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Javier Salcedo, MS Statistical Analyst Mr. Salcedo came to ASR in 2002 and has been dedicated to developing the areas of research, methodology, statistics and data processing for the company. His primary job is to develop integrated solutions for data collection, cleaning and statistical data processing for each project. He also advises on how to best interpret the data and the correct use of statistical procedures. Mr. Salcedo is an experienced user of SPSS software in marketing, social, psychological and education research. He is also accomplished at using automated capture software, such as Teleform Elite, for scanning and survey tabulation. Before joining ASR, Mr. Salcedo coordinated and managed quantitative and qualitative studies in Latin America and the Caribbean islands for the packaged goods industry. Mr. Salcedo has taught Psychometry, Edumetry, Statistics, Research Methodology, Experimental Design, Multivariate Statistical Analysis, SPSS software, Consumer Behavior, Marketing, and Marketing Research at five national universities in Bogotá and Cali, Colombia. Mr. Salcedo's marketing research perspective stems from that of an independent consultant and from the perspective of a corporate researcher for large-sized companies. Mr. Salcedo has a Bachelor's degree in Psychology and a Master's degree in Marketing from Los Andes University in Bogotá, Colombia, and certificates in Marketing, and Training and Human Resources Development at the University of California, Santa Cruz Extension. He is fluent in both English and Spanish. < Back Javier@appliedsurveyresearch.org

We stand for wellbeing for all. ASR continues to grow partnerships with those who appreciate our community-based participatory approach and share our values. Contact Us Today! At ASR we are committed to: Learn more about what equity-driven research can do for you. Honoring participant experiences Ensuring that our work is founded in principles of anti-racism and access for all Continuous improvement Rigorous, actionable, and easy-to-share results

View Full Report Executive Summary Evaluation Planning Evaluation planning involves helping our partners make their strategic frameworks measurable in systematic, repeatable ways. ASR can help you clarify your community-level goals, specific client and program level outcomes, service delivery models, and key process and outcome indicators to track progress. We also help you locate or create measurement tools, and streamline data entry solutions. ​ Project Highlight: First 5 Ventura County Strategic Framework and Evaluation Plan View Full Report Executive Summary < Back Additional work samples First 5 Siskiyou Evaluation Plan View Plan First 5 Santa Clara ACEs Aware Evaluation Plan View Plan

Liat Sayfan, PhD Senior Data Manager Dr. Liat Sayfan is a developmental psychologist with 25 years of experience conducting research and evaluations in the field of child development and educational programs. She has extensive experience leading all aspects of the research cycle, from survey design and pilot testing, to creating and using protocols for data cleaning and analysis, conducting applied statistical analysis using primary and secondary data sets, and providing digestible oral presentations and effective communication of study results to clients with little to no understanding of statistics or research methods. She is adept at juggling the responsibilities of multiple research projects conducted simultaneously, and has many years of experience mentoring students and supervising colleagues to increase their professional development. Liat also has substantial teaching experience at the college level, including statistics classes, research method and child development classes. She holds a Bachelor’s degree in Psychology and Statistics, a Master’s in Early Childhood Education, and a Ph.D. in Developmental Psychology, ​ In her spare time, she loves to engage in physical activities – she’s an avid CrossFitter, a Brazilian Jujitsu practitioner, and teaches Spin and fitness classes. She also loves to cook and host dinner parties. < Back Liat@appliedsurveyresearch.org

Daphna Ram, PhD Senior Research Analyst Dr. Ram joined ASR in 2023 as a Senior Research Analyst. She has a Ph.D. in Developmental Psychology from Cornell University, where she studied the effects of attachment and loss on individual mental and emotional health. She is passionate about using evidence-based initiatives to promote success and well-being and has had extensive experience working with underserved populations in a variety of capacities. This has taught her the importance of viewing an individual in context to obtain a clear picture of how to best provide support. In her free time, Dr. Ram likes to read and watch mysteries, spend time with family, and peruse Petfinder for her future dog. < Back Daphna@appliedsurveyresearch.org

View Full Report Executive Summary Needs Assessments By taking a broad scan of a community’s quality of life, ASR’s needs assessments set the foundation for collaborators to make collective impact. ASR’s needs assessments have focused on a variety of populations, such as youth, children witnessing domestic violence, farmworkers, veterans, older adults, and the Black/African American community. ​ Highlight Project: Santa Cruz County Black Health Matters Spotllght < Back View Report Additional work samples Santa Clara County Senior Needs Assessment View Report San Mateo County Veteran Needs Assessment View Report

Lisa Colvig-Niclai, MA Senior Vice President of Planning and Evaluation Lisa is a seasoned community planner, researcher, and facilitator with more than 25 years of experience connecting people, ideas, and resources to help build better communities. With ASR for 22 years, Lisa leads the company’s Sacramento office, where her primary role is to design needs assessments, facilitate strategic plans, provide guidance on program development, and create evaluations with various levels of rigor and complexity. ​ Across these methodologies, Lisa infuses key approaches such as participatory planning, monitoring, and evaluation (PM&E), theory-based evaluation (TBE), and empowerment evaluation (EE) to help groups identify the change they must see, the efforts they require to create that change, and the most relevant data to tell their stories. Key partner contracts have included First 5 Alameda, First 5 Contra Costa, First 5 San Francisco, First 5 Solano, FIRST 5 Santa Clara County, First 5 San Mateo, First 5 Santa Cruz, First 5 San Benito, First 5 Sacramento, First 5 Yuba, First 5 Siskiyou, and Solano County Board of Supervisors. She is a frequent presenter at conferences and commissions. Before joining ASR, Lisa worked abroad for four years as a technical consultant with PLAN International Indonesia, helping to facilitate community strategic planning and evaluation of child-focused community development projects. She is also skilled at creating engaging visuals (diagrams, logic models, dashboards, briefs) to display data and information. Raised in the mountains of Siskiyou County, Lisa has traveled extensively in South East Asia and the Pacific, and she is fluent in spoken and written Indonesian. ​ Lisa earned a Master's degree in Evaluation and Policy Analysis from Stanford University. She received her Bachelor's degree from the University of California, Santa Cruz with honors in Cultural Anthropology and South East Asian Studies, and an additional focus in Economic Development. In 1995, she attended Institut Keguruan dan Ilmu Pendidikan (IKIP) in Malang, East Java, Indonesia, where she deepened her knowledge about the Indonesian socio-cultural-economic landscape, language, and arts. ​ Lisa is married with two school-age sons. She enjoys volunteering in the community, hiking, rafting, boating, and garden design with tropical plants. She also owns Bali Pillows +, a company that designs and imports traditional Balinese textiles in contemporary forms of home decor. ​ < Back Lisa@appliedsurveyresearch.org

< Back Fair Market Rent Surveys One major strategy to increase access to affordable housing is for counties and cities to provide subsidized housing. Residents can use Section 8 vouchers to pay for housing at the Fair Market Rent (FMR) value. ASR has helped counties such as Santa Cruz and Alameda conduct Fair Market Rent surveys that in turn help establish the current fair market rent value. In high-cost markets such as the Bay Area, it is critical that fair market value of vouchers keeps up with the housing market. Contact Us for More Information

View Full Report Executive Summary Focus Groups and Listening Sessions Quantitative data is ”lonely” without qualitative data. ASR can help you listen to community voice, such as focus groups and listening sessions to explore and generate issues (exploratory, divergent thinking), and listening sessions to confirm a set of issues and offer solutions (confirmatory, convergent thinking). ​ Highlight Project: Communities of Practice Listening Sessions Data Snapshot View Snapshot < Back

View Full Report Executive Summary ASR is always eager to support partners with community-based consensus-building moments, such as workshops, trainings or planning sessions. Group Facillitation / Community Planning Sessions < Back ASR is always eager to support partners with community-based consensus-building moments, such as workshops, trainings or planning sessions. Contact Us for More Information

Angie Flamenco, MA Senior Planner Angie rejoined the ASR team in 2024. She has experience with strategic planning, research, community needs assessments, quality improvement, and program evaluation. Before rejoining ASR, she led a non-profit in becoming accredited and developed quality improvement, health and safety, and training programs, as well as a community advisory board. As part of her accreditation experience, Angie wrote organizational policies and plans, developed trainings, and spearheaded agency-wide quality improvement projects. Angie has extensive experience leading community coalitions and has worked in the fields of public health, housing services, and philanthropy. Angie served as a lead consultant for the Santa Clara County Public Health Department’s Community Health Needs Assessment, Community Health Improvement Plan, and a violence assessment. She served as a project manager for various community indicator reports, such as the Silicon Valley Latino Report Card. Angie has a Bachelor of Arts in Ethnic Studies from the University of California, Berkeley, and a Master of Public Affairs from Princeton University. On her free time, Angie enjoys baking and playing games with her three children, hiking, traveling, and volunteering at her church. < Back angie@appliedsurveyresearch.org

Jim Wright, PhD Senior Research Analyst Jim joined ASR in 2024 as a Senior Research Analyst. He earned his Ph.D. in speech-language pathology with a specialization in educational data science from the University of Oregon. His research has primarily focused on the evaluation of treatments to support individuals experiencing cognitive challenges following acquired brain injury. He has also participated in research and program evaluation projects to support initiatives related to teacher recruitment and retention, digital learning, literacy intervention and instruction, school accountability systems, and community wellbeing. ​ Jim specializes in research methodology, implementation science, statistical analysis, and data collection, management, and visualization. He additionally has worked clinically as a speech-language pathologist in medical and educational settings supporting individuals with communication disorders and maintains his Certificate of Clinical Competence from the American Speech-Language Hearing Association. ​ In his free time, Jim enjoys swimming, hiking, and spending time with his wife and two children. < Back Jim@appliedsurveyresearch.org